AI tools are increasingly being misused to create or manipulate sexual images of children - and it's happening with everyday photos. Our new guide, produced with the National Crime Agency, gives parents and carers practical steps to review privacy settings, talk to their children, and know what to do if something goes wrong.
Visit our resource page to read or download the guide as a PDF, watch our full series of films, and access our social media pack - including videos, graphics and suggested messaging - to help spread the word.
With AI-generated sexual abuse imagery increasing every year, the IWF and NCA call on families to understand the risks of sharing children's photos online.
The so-called social media ban is a revolutionary step, but is this a revolutionary moment for child safety?
Read the UK Alliance Tackling Online CSEA’s response to the under-16 social media ban, including what else is needed to keep children safe online.
We would not expect children to protect themselves from sexual abuse in schools, clubs or youth organisations so why would we adopt such an approach online?
The IWF combines the technical know-how with a deep understanding of the human cost of this awful crime. The organisation's work creates scale and impact to tackle this issue, and Google is proud to work so closely with the IWF.
