Fanvue has become an Associate Member of the Internet Watch Foundation (IWF), integrating the charity’s tools, data and expertise into the heart of its trust and safety operations.
The UK-based creator platform equips users with AI-powered tools to build their businesses and earn directly from their audiences. As Fanvue continues to grow, it is strengthening its safety infrastructure to meet the expectations of regulators, payment partners and the wider industry.
Through its IWF membership, Fanvue will use a range of services designed to help detect and prevent the sharing of known child sexual abuse material.
These include the IWF Image Hash List and Keywords List. By checking uploaded images and videos against known criminal content, hash matching technology will help Fanvue identify and block criminal content and report it where appropriate. The Keywords List will support moderation efforts by identifying language associated with attempts to seek, share or discuss child sexual abuse material in captions, messages and searches.
Fanvue will also draw on the IWF’s specialist knowledge and experience to help inform the development of its trust and safety systems, including content detection, escalation and response processes.
Rob Haywood, Head of Trust & Safety at Fanvue, said: “Detecting child sexual abuse material isn’t something any platform should attempt in isolation. The IWF’s data reflects years of careful work by expert analysts, and integrating it into our systems means we can identify known abuse imagery quickly and act on it with confidence. Just as important is the knowledge the IWF brings. We want our safety systems to be built on proven practice, and working with the IWF helps us do that.”
Kerry Smith, Chief Executive of the Internet Watch Foundation, said: “Platforms of all sizes have a role to play in preventing the spread of child sexual abuse material online. We are encouraged to see Fanvue building specialist safeguards into its trust and safety operations and making use of IWF tools and expertise to help protect children on the internet. By combining technology with expert knowledge, organisations can strengthen their ability to identify criminal content and help create a safer online environment for everyone.”
Find out more about becoming an IWF Member here.
